I've been an AT&T customer since it was Cingular Wireless, so many, many years. I stopped being "upgraded" and being under contractual obligation with AT&T years ago, since I noticed that they treat you like an actual human being when you can walk away from them as you please. I've been buying my phones for years. Sometimes used, sometimes AT&T Go Phones. I thought I would look at joining the masses and consider an iPhone5, so I checked the prices of them if you don't do a 2 year contract. $849.99 Yeaaaaaaah....no. Still, I might consider buying a gently used iPhone4s, probably be easy to find in the next few weeks.