An interesting conversation came up with my wife the other night. She pointed out that she didn't like going to a local gun store because she's never seen a woman work there. I'm curious how women form impressions of gun stores? What would keep you away from them? What would make you come back? Are female salespeople important? Store cleanliness? How about something as apparently mundane as the name of the store? Would it make a difference if you were a novice vs skilled shooter?