Over the last several months I have dedicated my shooting time to coming to terms with the .40 caliber GLOCKS. I really wanted to like the .45 caliber GLOCKS, but have to admit that the frame size is just a little too big for me to be as effective with. I like them, but I always feel like I am just "hanging onto" them as opposed to "having them in my grip". I have tried almost every brand of .40 ammo on the market through my gen4 G23, and have found that the snappy recoil everyone complains about is purely a product of ego, testosterone, and marketing. The original (and still effective) .40 Caliber load of a 180gr bullet traveling about 950-980fps actually has less muzzle flip and tracks better than most +P 9mm loads. Several 165 grain loads, like the excellent Federal Hydra-shok load at around 1000fps are VERY pleasant to shoot as well. I think what has happened to the .40 is that the "faster is always better" crowd tried to turn it into a 10mm, demanding faster and faster velocities from manufacturers. When presented with two 180 grain loads on the gun store shelf, one at 950fps, and another at 1100fps, the macho male will always choose the 1100fps load. This begins a one-upmanship race by the manufacturers to produce higher and higher velocities, and before you know it, everyone hates the .40 S&W because it is "too snappy, and twisty". Had the SAAMI pressure limit not been set so high to begin with, i think some of this would have been abated, and the .40 would be a more user-friendly round. I don't really mind the extra speed possibilities existing, but then it is up to us as educated buyers to demand a round that is user friendly, and that is unlikely to happen. It is becoming hard to find rounds that are not trying to reach the speed of light anymore, especially in the lighter bullet weights. If more companies would begin producing lighter loads for the .40, especially for target practice, I think the ".40 haters" would join the club. It is counter productive to advertise them as "reduced recoil" loads like some companies do. You may as well print "for shooters with a small *****" on the side, because no one will buy them. I know there will be members here who tout their nuclear load, and have bionic grips that don't feel recoil. One trip to an IDPA match usually cures their confidence, when they see how they can ACTUALLY handle that load in a fast paced semi-stressful environment. I will stick with my 180gr @ 980fps load and do just fine.