Botched new product rollouts

Discussion in 'The Okie Corral' started by Calicowboy, Nov 22, 2019.

  1. Calicowboy

    Calicowboy

    Messages:
    313
    Likes Received:
    125
    Joined:
    Oct 14, 2010
    So Tesla was in the news today with their rollout of a new electric truck. The truck is supposed to have bulletproof windows, so Elon Musk invited a strong young guy up on the stage and had him throw steel balls at the windows.

    "Oh my f......Ing God" was Musk's response after the demo resulted in smashed truck windows. Apparently they are not bulletproof.

    Cnbc.com/2019/11/22/tesla-smashes-bulletproof-pickup-trucks-windows-with-a-metal-ball.HTML

    This got me thinking about how new product rollouts should go down. You'd think companies or their PR peeps or both would test the beck out of these things, including lots of trial runs in the days beforehand, before inviting the press to see their new product being demonstrated.

    What are some other new product rollouts that didn't go as planned?

    I'll start... I remember about 20 years ago Colt demo'd its new "smart gun" to a room full of reporters, and the thing jammed and wouldn't fire. They killed off that project not long afterwards.
     
  2. FullClip

    FullClip Native Mainiac CLM

    Messages:
    11,392
    Likes Received:
    31,193
    Joined:
    May 24, 2004
    Location:
    On The Lake in The Maine Woods
    I can't help think about "New Coke" and the .40 S&W. Both brief fads that never took root.
     
    George Kaplan, OGW, bgirls and 4 others like this.

  3. spork

    spork Caffeinator

    Messages:
    3,336
    Likes Received:
    6,040
    Joined:
    Dec 7, 2003
    Location:
    Dystopia
  4. powernoodle

    powernoodle

    Messages:
    7,670
    Likes Received:
    21,922
    Joined:
    Jan 24, 2002
    Location:
    secret underground bunker
    New Coke was intended as an attention grabber to elicit demand for original Coke, and was a great success at doing just that. And the .40 a fad? Come on now. Most police departments and half the arm citizenry in American were using it. I predict that it will rise again. Bigger bullet! More stopping power!
     
  5. spork

    spork Caffeinator

    Messages:
    3,336
    Likes Received:
    6,040
    Joined:
    Dec 7, 2003
    Location:
    Dystopia
  6. G30SF/F-250

    G30SF/F-250 Pinky Out Platinum Member

    Messages:
    55,000
    Likes Received:
    116,678
    Joined:
    May 27, 2009
    Location:
    PA to LA to NY to FL to IL to VA to GA to OH to FL
    The one damn time I don’t read the whole post.....:faint:



    :supergrin:
     
    Last edited: Nov 22, 2019
    Rinspeed likes this.
  7. HollowHead

    HollowHead Firm member

    Messages:
    28,136
    Likes Received:
    9,852
    Joined:
    May 16, 2005
    Location:
    Where the buffalo roam
    Airbus. HH
     
    63Bravo likes this.
  8. evlbruce

    evlbruce

    Messages:
    6,919
    Likes Received:
    2,934
    Joined:
    Nov 3, 2003
    Hillary's 2016 POTUS run. Know what'll get the kids excited for the old hag? Use a FDR theme which will just remind everyone that she's out of touch and older than dirt.
     
  9. Valmet

    Valmet M62/76 Silver Member

    Messages:
    9,840
    Likes Received:
    7,458
    Joined:
    Feb 28, 2011
    Location:
    Richmond, Virginia
    Segways, the Taurus Curve and most of the WSM cartridges.
     
    nursetim likes this.
  10. BBMW

    BBMW

    Messages:
    2,346
    Likes Received:
    1,938
    Joined:
    Dec 3, 2005
    Coke sales went way up after the introduction and withdrawal of New Coke. Strangely it worked very well for them.

    And .40 was the dominant LE cartridge in this country for twenty years, before the FBI decided they could save a little money by going back to 9mm.

     
    R_P_K_ likes this.
  11. Dr. Bill

    Dr. Bill

    Messages:
    2,983
    Likes Received:
    4,203
    Joined:
    Nov 17, 2007
    Location:
    Colorado
  12. Bren

    Bren NRA Life Member

    Messages:
    57,174
    Likes Received:
    42,925
    Joined:
    Jan 16, 2005
    Location:
    Kentucky
    Brief fads? .40 S&W has a longer history with police than 9mm.

    I was around when we went from revolvers to 9mm in the late 80's and when we went from 9mm to 10mm, followed very quickly by .40, about 3-5 years later. .40 ran from the early 90's to about last year, so the 9mm trend in the 80's/90's added to the recent 9mm trend aren't even close.
     
    The Hawk and pizza_pablo like this.
  13. Mr Meeseeks

    Mr Meeseeks

    Messages:
    3,705
    Likes Received:
    6,369
    Joined:
    Nov 18, 2017
  14. rock_castle

    rock_castle Life, Liberty, and the Pursuit of Happiness

    Messages:
    16,276
    Likes Received:
    31,898
    Joined:
    Jan 22, 2014
    Location:
    The Rocky Mountains
    OP is right. New Coke was a disaster from the get go. Tasted just like Pepsi, which was likely the goal. Give them credit though that they quickly realized the mistake and brought the original formula back as Coke Classic. Then they dropped New Coke and later changed name of Classic Coke to just Coke. I don't remember too many marketing disasters quite like that one.
     
    Dr. Bill likes this.
  15. Gokyo

    Gokyo

    Messages:
    3,869
    Likes Received:
    3,738
    Joined:
    Apr 24, 2005
    Location:
    Washington
    Remington r51...?
     
  16. WeeWilly

    WeeWilly

    Messages:
    18,740
    Likes Received:
    29,630
    Joined:
    Nov 12, 2011
    Location:
    Idaho
    Osborne Executive (aka Osborne II).

    Adam Osborne had a rocket ship ride with the Osborne 1 computer. His company grew at meteoric rates. He announced the Osborne Executive (Osborne 2) before he could deliver it in volume and dealers cancelled all their orders for the Osborne 1, company went bankrupt. Doh!
     
    Cubdriver likes this.
  17. HollowHead

    HollowHead Firm member

    Messages:
    28,136
    Likes Received:
    9,852
    Joined:
    May 16, 2005
    Location:
    Where the buffalo roam
    Tupolev Tu-144.
    Sgt. York AA weapon.
    Qube interactive television.
    Google Glass.
    HH
     
    Rinspeed likes this.
  18. 6Actual

    6Actual Southern Backwater Mafia

    Messages:
    4,389
    Likes Received:
    12,355
    Joined:
    Oct 17, 2010
    Location:
    Way South of you
    Ford Edsel[​IMG]

    and MS Zune
    [​IMG]
     
    Last edited: Nov 22, 2019
  19. jmohme

    jmohme

    Messages:
    8,470
    Likes Received:
    13,563
    Joined:
    Jan 3, 2012
    Location:
    Bastrop Texas
    As I recall, when new Coke came out, the original was discontinued, and then brought back when new Coke bombed out.

    40 S&W had its following and still does, just not in the numbers that 9mm does.
    I like my 40.
     
    WeeWilly likes this.
  20. flyover

    flyover

    Messages:
    11,656
    Likes Received:
    30,642
    Joined:
    Oct 25, 2012
    Location:
    Western Kansas
    Boeing's 737 MAX
     
    jmohme likes this.