Over time, as Civilian Combat Vests (CCV) become more widely used by the general population, life insurance premium discounts will be provided to policy holders who wear them. It will be like homeowner insurance discounts for installation of smoke detectors. Further discounts will be offered if all family members regularly wear a CCV.
Since attack can happen anytime and anywhere, I predict the CCV will become a fundamental wardrobe component, like underwear. The fashion industry will pick up on this trend and offer all kinds of styles, colors and design innovations for casual wear, business dress and formal attire. Beachwear design will be the most challenging.
In the future, people will say "If I have my shoes on, my CCV is on too." Its inevitable, in my opinion.