Originally Posted by INJoker
Success in evaluating educators comes in hybrid form.
1. Define the right outcomes
2. Define the best practices that generate those outcomes
3. Evaluate based on the adherence to best practices
This is a bit backward from what you and I are used to in sales, because ultimately our number is what gets us paid. In teaching, it doesn't work like that for the reasons I mentioned above. In teaching, using statistically-proven best practices is much more likely to generate improvements than creating incentives purely focused on the end-state objective.
You cannot set arbitrary values to learning. Saying, "Every student must improve his/her Math scores by 10% this academic year," is unfair to the students and the teachers. Not all students have that bandwidth. You're setting them both up to fail.
Have you ever taken the time to read through your state standards for education in primary or secondary schools? They're published on your state's DoE website.
It may be worth your time.
That sounds like what they're doing now.
At some point a metric must apply though.
Overlay it to sales. Outcome is defined. Often best practices are defined. However still accountable to a measurable result.